Finding the Right Real Estate Broker to List Your Home
If you are in the market to sell your home, you have an important decision to make; what real estate agent you will work with. Real estate agents and brokers are plentiful, and most are competent in the business, but only a few stand out as a top realtor-those who are able to get homes sold no matter what the market conditions.
The first thing to look for in a quality real estate broker is their availability. This is often overlooked, but very important. The sad fact is that some realtors are very difficult to reach, while others are nearly always accessible to their clients. Most people prefer to pick one from the latter group, because you want to know that they are there and available to answer any questions or concerns that come up.
A real estate agent that is available will also be a full-time agent. Avoid part-timers who only do their ‘real estate gig’ on the weekends while working another job during the week. These type of realtors will almost never have the level of commitment they need to have to get your home sold.
The next thing to think about is compatibility. In other words, can you work with this guy or gal? After all, this is one of the most important (if not the most important) investments of your life. It’s crucial that you find a realtor that you are on the same page with.
If you’re not sure about someone, a good way to learn more about them is to ask them for referrals, then take the time to call them. Often times, previous clients can give you some good insight into what kind of person you’re dealing with and how they go about selling a home. If you like what others say about them, chances are you will like working with them.
While availability and compatibility are important, they’re only part of the equation. And the other part is competence. A lot goes into the overall heading of competence. We’re talking about expertise and experience combined with strong marketing and negotiating skills.
When it comes to marketing, you need a realtor that’s not just doing the ‘same old same old’ that every other agent is doing. In today’s market, you need someone who is aggressive and thinks outside the box. You want a real estate broker that is creative in their approach to marketing and is always willing to try new strategies in order to gain an edge over the competition.
Negotiating skills will come in handy when it comes time to haggle with the buyer. During this period, you want someone on your side that is proven to be skilled in the art of negotiating. If you talked with past clients, they will often be able to tell you what their experience was like and whether or not the agent negotiated competently on their behalf. You can also get a good sense for their skills by finding out what kind of commission structure they negotiated for themselves with the company they represent. If you find a real estate agent that keeps the lion’s share of his/her commissions, then you know you’ve probably found a winner.